About Pine Eel Collective

Welcome In

We are the McQueen family, Gavin, Chelby, Esmeralda, and our newest little one on the way, and we are honored to welcome you into Pine Eel Collective.

Pine Eel began as a vision Gavin carried for over a decade, inspired by his extensive experience in the health and wellness industry. Through years of working in the supplement industry and practicing massage therapy, he witnessed firsthand the gaps in quality standards, transparency, and integrity that often existed within wellness spaces. This sparked a lifelong pursuit of discovering and creating products, services, and experiences that embody a deeper commitment to quality, authenticity, and holistic well-being.

Over time, that vision evolved into something much larger than a business. It became a way of life for our family.

Rooted on our small farm in Slidell, Louisiana, Pine Eel Collective serves as an expression of our shared values: nourishment, connection, stewardship, learning, and intentional living. While ceremonial grade cacao and thoughtfully sourced wellness supplements remain at the heart of our offerings, our work extends into many areas that support the whole person and the whole community.

Through Pine Eel, we offer wellness products, somatic and manual therapies, conscious event planning, educational workshops, and community-centered gatherings. As our family grows, so too does our vision, continually expanding to meet new opportunities for connection, and collective growth.

Everything we create is guided by a simple intention: to support meaningful rituals that nourish body, mind, spirit, family, and community. We believe that the small practices woven into daily life have the power to create profound transformation over time.

At Pine Eel, our commitment is to help cultivate habits and rituals that serve our highest good and reconnect us with what matters most.

So with that being said, let's keep the ritual habitual.

With gratitude,

The McQueen Family